Use cases · Reactivation
A dormant base, reactivated with rules.
Reactivate contacts inactive for over a year without burning the base.
One attempt per contact · immediate opt-out
The challenge
Reactivate contacts inactive for over a year without burning the base.
Case context
- 01
1,200 dormant contacts imported from your CRM
- 02
Approved reactivation template
- 03
Cap of 60 sends per day · window 10:00–17:00
Conversation
One contact opts out; another re-engages over the new catalog.
Fictional examples based on real product flows.
Striker agent
Hi, this is Ferrocentro. It's been a while — we have a new catalog for hardware stores. Want to see it? Reply STOP to opt out.10:12STOP10:20
Hi, I'm interested. What do you carry in the electrical line?11:05
Striker agent
The 2026 catalog expanded the electrical line: breakers, differentials, and conduit. Shall I walk you through distributor terms in a short meeting?11:06Sure, send me times.11:14
How Striker operates
One contact opts out; another re-engages over the new catalog.
One reactivation attempt per contact
01STOP = immediate, permanent opt-out
02No promises of old prices or terms
03
Next step
Interested lead with a proposed meeting; the opt-out suppressed from all future campaigns.